(单选题)
What basic rules should you follow when handling the price? ( )
A.Reduce the price quickly to win the market
B.The prices should be cost-oriented
C.Prices should be inconsistent with the rest of the marketing mix
D.None of above
参考答案:D
参考解析:
是非题。根据题干关键词handling the price定位至第二段Pricing problems often arise because managers are too quick to reduce prices, prices are too cost oriented rather than customer-value oriented, or prices are not consistent with the rest of the marketing mix.可知价格问题出现的原因有三个,只有避免这三个原因才不会在调价中出现问题。选项ABC内容均是文章中提到出现问题的原因,故本题正确答案选D。
知识点:是非题 英语 阅读理解 通用 英语
